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What if you could learn simple ways to create far greater outcomes in the restaurant business? What if, like most of us, you missed the class on how to achieve extraordinary restaurant success? And, what if the world's leading restaurant brands all followed the same powerful rules of outsized growth and you could learn through very human case studies how those rules can be used by you?
Restaurant Strong is the culmination of a decade of research into over 100 of the world's leading restaurant brands with the sole purpose to answer this question: "What principles of outperformance have our restaurant leaders uncovered that can help other restaurants to rise from ordinary to extraordinary businesses?" Restaurant Strong is a surprising book about the elusive, but universal approaches to restaurant outperformance that exist below the visible surface of how restaurants operate. Restaurant Strong is where restaurant business truth and mistruth finally get sorted out. It is a must read for every restaurant executive and restaurant owner in every corner of our planet.