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This book provides a rare insight into how you can rapidly turnaround a tech company on the brink of oblivion and then turn defense into attack by changing its growth trajectory from a death spiral to exponential global growth culminating in a takeover by a tech giant.
This book’s lessons are particularly important and relevant for anyone with a tech company that is failing or struggling to scale globally. It will illustrate what is real and achievable at a grassroots level, for tech entrepreneurs in particular. Not everyone is a behemoth like Facebook or Google or aspires to be. For every one of those, there are 10,000 tech companies that die or fail to scale. This book illustrates how you can fix and scale up a tech company at pace and achieve great success in the process.
The lessons from this book are applicable for any business that needs to be urgently turned around and /or has an ambition to scale up fast globally.